Thursday, April 1, 2010

Simply Refreshing


Unfortunately it’s taken me a while to blog on this, I’m a bit forgetful. In my time watching television, I saw various commercials on the Pepsi Refresh Project. Based on the commercials, I thought it seemed like a really awesome ideas to make some positive change happen and have a say in it.


The Pepsi Refresh Project’s goal is, as the website notes, to give “away millions to fund great ideas.” The company is turning to anyone, be it an individual, a non-profit, or a business, to come up with positive ideas that could have an impact. Pepsi takes 1000 submissions every month and allows anyone to vote on the ideas they like. You can vote 10 times everyday! People can submit ideas related to health, art and culture, food and shelter, the planet, neighborhoods, or education. The ideas are then broken into $5,000, $25,000, $50,000, or $250,000 categories.


It’s a really interesting way to change the world we live and gives people a role in making a better world. I would definitely suggest checking it out and even voting on some of the submissions.


Here are a couple of the commercials promoting the project. The first I put up because it’s a really creative commercial.


This video basically explains how the project works.

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